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Optimizing Your Vegan Business Website for Increased Conversions
A vegan snack brand boosted its conversion rate from 0.4% to 1.6% by employing the peak-end rule in a website audit and optimization playbook. The strategy focused on identifying and enhancing user experience by simplifying the decision-making process and providing a reassuring end to customers' journey.
Rex Unicornas
3 days ago8 min read
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